Conscious Fashion: Westwood Saves The World

The queen of fashion. The grandmother of punk. The charity heavyweight. Who am i talking about? Vivienne Westwood of course! The eccentric flame-haired designer has defined the British fashion scene for decades, and has spread her taste for the unexpected worldwide. But it’s not just this that makes her an icon. She is one strong-willed woman with one main objective, to use her talent and influence to better the world around us.

Photo: www.mikkad.com

Here’s just a taste of some of the stuff she’s achieved:

1. Ethical Fashion Programme

Her collaboration with this programme is just one aspect of her drive for equality in the human world and sustainability in the natural world. It helps to support those living in extreme poverty while at the same time using any kind of recyclable material imaginable…

Photo: www.elleuk.com

2. Reprieve

This human rights charity teamed up with Vivienne Westwood in order to promote their cause and raise money for work involving victims of torture and those facing the death penalty. From lingerie to a jewellery line, it had everything covered.

3. No Fun Being Extinct

This campaign found Westwood collaborating with the environmental charity Cool Earth. She donated 1 million of her own money, as well as designing an amazing range of graffiti-style t-shirts. Everyone from Kate Moss to Lily Donaldson supported the cause, even digging deep into their own pockets at Vivienne’s request. It seems that this woman in unstoppable. What with saving lives and saving the rainforests, who knows what’s next on the To-Do list of the legendary Dame Westwood…